Overview
Kawasaki (川サキ) is a video director at Eallin Japan who holds a business partnership (業務提携) with KAMITSUBAKI STUDIO. As an external collaborator rather than a studio member, he brings a distinctive visual language to the Kamitsubaki ecosystem — one that seamlessly merges 3DCG, cel-style animation, and live action into cohesive emotional narratives.
His directing style is defined by delicate emotional expression and a strong narrative sensibility. Whether through the weight of a single frame or the rhythm of an edited sequence, Kawasaki’s work consistently prioritizes feeling over spectacle, crafting music videos that function as short films in their own right.
Role and Creative Position
Kawasaki occupies a unique position as a visual storyteller within a primarily music-oriented roster. His ongoing collaboration with KAF — producing music videos and visual content for Kamitsubaki’s flagship virtual artist — represents one of the most visible intersections of his craft with the studio’s identity.
His portfolio extends well beyond the Kamitsubaki sphere. He has directed music videos for major artists including Kanzaki Iori’s “Ongaku Nante Wakaranai” (音楽なんてわからない) and Yorushika’s “Kokoro ni Ana ga Aita” (心に穴が空いた), both of which showcase his ability to translate complex emotional textures into arresting visual form.
The Video Director’s Artistic Language
Kawasaki (Kawasaki Kenji) is KAMITSUBAKI’s core video director and art director, and has long led the production of music videos for KAF and other artists.
| Dimension | Feature |
|---|---|
| Camera language | A signature cinematic composition that overlays real streetscapes with virtual figures, stressing “placing a girl amid a real city” |
| Art direction | Urban images of solitude: high-contrast colour temperature, rainy nights and neon, empty elevated roads and underpasses |
| Scope of work | MV direction, storyboard design, and overall art supervision of stage visuals and visual projects |
Signature works: Kawasaki led the video production of KAF’s phenomenon-level MVs such as 《糸》 and 《過去を喰らう》, and took part in offline visual projects including the Shibuya PARCO pop-up exhibition.
His Place in KAMITSUBAKI’s Visual System
Kawasaki and PALOW. form the two pillars supporting KAMITSUBAKI’s visual output:
- PALOW. is responsible for “what the character looks like” — static concepts and form settings;
- Kawasaki is responsible for “how the character is seen” — moving images, camera choreography and spatial narrative.
Synergy: This division of labour makes KAMITSUBAKI’s MVs not “key art that moves” but visual works with an independent cinematic language; and it is precisely this visual methodology that lets virtual singers appear naturally in real streetscapes, thereby underpinning performance formats that blend the virtual and the real, such as SINKA LIVE.
Representative Works
- Kanzaki Iori — “Ongaku Nante Wakaranai” (音楽なんてわからない) music video
- Yorushika — “Kokoro ni Ana ga Aita” (心に穴が空いた) music video
- Ongoing music videos and visual direction for KAF
